a circle pitch competition
Unlocking Impact
When
Sunday
September 21, 2025
4:00–6:00 PM ET
Where
Circle Headquarters
One World Trade
285 Fulton St
New York, NY 10007
Join us during the 2025 UN General Assembly to witness finalists present their innovative solutions using digital currency to enhance access, build trust, and achieve the Sustainable Development Goals (SDGs). The need for a fairer, more just, and resilient future has never been more urgent. Finalists will compete for a grand prize of up to 100,000 USDC and access to support to scale their projects.
This is a unique opportunity to connect with experts from the humanitarian, corporate, and tech sectors and to hear from finalists presenting solutions that harness dollar digital currency to expand access, foster trust, and chart a course towards actualizing the Sustainable Development Goals (SDGs).
Please RSVP by September 15. Space is limited and this invitation is non-transferable.
Meet the Innovators
Xcapit is a blockchain and AI lab born in Córdoba, Argentina, building innovative digital solutions that combine purpose and impact. We create tools that empower individuals and organizations, leading the development of open source applications and platforms that transform traditional systems into inclusive, transparent, and efficient models for the future.
Presenter:
Mercedes Madanire
Product Marketing Lead, Xcapit
Mercedes Madanire
Mercedes Madanire is a product marketing leader driving fintech and Web3 innovations that advance financial inclusion. She has led award-winning product launches, open-source wallets, and blockchain pilots for humanitarian aid, including the UNHCR–Stellar cash assistance program in Ukraine and the UNICEF–Xcapit offline wallet in Latam, delivering measurable impact in emerging markets. Previously, she led go-to-market strategy and execution for digital products at Vodafone, Westpac, and Softcard (now Google Wallet).
BUFI is a stablecoin-first fintech platform built on Avalanche that leverages stablecoins (USDC/EURC) to deliver reliable financial services. Acting as a “friendly ghost,” BUFI guides users through savings, invoicing, analytics, payments, and DeFi solutions designed for global markets, with a special focus on emerging economies and remittances. We are building the first stablecoin-first financial workspace, enhanced by AI, to empower remote teams, freelancers, and agile B2B companies.
Presenter:
Tomás Cordero
Founder & CEO, BUFI
Tomás Cordero
Founder & CEO of BUFI. A scientist by training turned full-stack blockchain and AI developer, Tomás is an Ecuadorian fintech entrepreneur based in Argentina with 5+ years of experience in technology, sustainability, and financial innovation. He has won more than 20 major hackathons worldwide, led global remote teams, and is an active contributor to the LatAm Web3 ecosystem.
ATEC Global is a leading climate tech company that uses IoT & web3 to bring trust and transparency to decentralised carbon projects. Focused on the 1 gigaton vertical of decarbonising cooking in the Global South, ATEC is already scaling to reach 1 million people in the next 3 years in partnership with Engie, Swiss Government, Livelihoods & My Climate.
Presenter:
Ben Jeffreys
Co-Founder & CEO, ATEC Global
Ben Jeffreys
Ben is a multi-award winning entrepreneur working to use technology to bring trust and transparency to global carbon markets. Ben is a father of 3 kids, avid tennis player, snowboarder, and as Co-Founder & CEO of ATEC Global - passionate about how technology can give agency to families across the Global South.
NOTICE OF APPEARANCE AND RECORDING
As a guest of the event, you irrevocably grant Circle the right to interview, record, photograph, visually identify, or otherwise use, reproduce and edit your voice, appearance, likeness, photograph, name and/or biography, in any audio recording, video recording, or still photography (collectively “Appearance and Recording”). You also irrevocably grant Circle the right to exhibit, distribute, transmit and/or otherwise exploit your Appearance and Recording for any advertising, marketing, promotional, publicity, or other purpose that Circle may see fit, without having to first obtain your consent or approval.